If you want to generate leads for your business and it's your first time creating a Video action campaign, what
ad formats should you expect to be used?
Using a Video action campaign, a retailer is setting up conversion tracking to measure the campaign results.
Although the important user interactions that create conversions are already being captured, the retailer isn't
sure what other tracking events they might obtain. How can they further optimize their campaign?
Having relied on Google Search campaigns in the past, the marketing team at a leading catering business now
wants to take advantage of a Google Video campaign with a "Sales" campaign goal. What's the benefit of
creating their Google Video campaign in the same account as their Google Search campaigns?
If you want to generate leads for your business and it's your first time creating a Video action campaign, what
ad formats should you expect to be used?
Using a Video action campaign, a retailer is setting up conversion tracking to measure the campaign results.
Although the important user interactions that create conversions are already being captured, the retailer isn't
sure what other tracking events they might obtain. How can they further optimize their campaign?