LenoxSoft wants to automatically nurture prospects who complete any of their white paper forms. There is a
particular form for a high-value white paper. They want to ensure prospects who complete this form are sent
down a particular path in the nurture program.
How should this be set up?
The LenoxSoft marketing manager wants to report to the CEO each month the number of new leads generated
and what types of assets are generating those new leads. Identify the Marketing Cloud Account Engagement reports and associated KPIs that would provide these metrics. Choose 2 answers:
LenoxSoft wants to ensure that prospects who meet the following criteria are assigned to one of the five users.
In a round robin fashion:
• Completed the "Product Interest" form
• A score higher than 100
• A grade higher than a C
• Is a member of the "Target Account" list
What should LenoxSoft use to accomplish this business requirement?
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