A Marketing Cloud Account Engagement administrator wants to gather a prospect's company name and Job
title, but only once they have captured prospect's first name, last name and email address in a previous form
submission.
Which feature should they use?
Opportunities in Salesforce must be tied to a Contact syncing with Marketing Cloud Account Engagement for
them the opportunity to be created in Marketing Cloud Account Engagement.
Which three activities can be used to trigger an increase or decrease in a prospect’s score? (Choose three
answers.)
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