To reference a customer property in a strategy, you need to prefix the property name with the keyword______________.
Traditionally, segments were used to identify the target audience for a campaign. In the always-on approach, segments translate into _______.
Reference module: Creating engagement strategies using customer credit score. MyCo, a mobile company, uses a scorecard rule in a decision strategy to compute the postpaid credit limit for a customer. MyCo updated their scorecard to include a new property in the calculation: customer annual income. As a Strategy Designer, what changes do you need to make to the decision strategy for the updated scorecard to take effect?
U+ Bank, a retail bank, uses Pega Customer Decision Hub™ for their one-to-one customer engagement. The bank now wants to change its offer prioritization to consider both business objectives and customer needs. Which two factors do you configure in the Next-Best-Action Designer to implement this change? (Choose Two)
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