A sales representative identifies a strong business case for a customer and hosts a demo to show them
potential offerings and solutions.
What is the next sales pipeline stage the sales rep should enter to summarize and address the potential
customer's needs?
A sales representative has a low conversion rate during theproposal phase of the pipeline. They notice there
are a few sentences about the prospect objectives, two pages on the specifications and deliverables, and then a
small portion on the investment.
Which adjustment will help the sales rep win more work by being more customer-centric?